A calendar set following a silly rabbit and their day-to-day activities bestowing monthly
self-care reminders for a prosperous year!

RECOGNITION
Kickstarter: Project We Love 2023

The 2023 Year of the Rabbit Calendar is a screen print project celebrating the best zodiac animal there is (not bias at all).
‍
Screen printed in 2 colored layers and hand-cut to fit inside a Red Envelope inspired packet along with a custom laser-cut wooden stand for display.

For more information: please check out my instagram or kickstarter!

This was a project born out of my pure selfish love. I wanted to make something for myself that made me happy aka drawing rabbits doing silly little things.

Surprisingly despite being a personal project, it soon became something that decorated throughout many people's homes and desks.

I guess being selfish can work wonders.

WHAT IS THIS?

(REFLECTION)

(REDESIGN)

(RESULTS)

Kickstarter: A terrifying but huge learning lesson on mass production

STATS

GOAL: $1,800

REACHED: $3,932
*GOAL REACHED UNDER 24 HRS
‍
FUNDED: 218%

81 Backers

‍

FUNDING PERIOD

NOV 1ST, 2022 - NOV 19TH, 2022 (19 DAYS)

SOLD

46 POSTERS

45 DESK SETS

There's a huge difference between making something for yourself vs. for everyone.

My initial project was made in a school lab with printers lined against the walls and a laser-cutting machine on the first floor.

I was now rebuilding this project out of my 10ft by 10ft bedroom with just a cutting mat, a ruler, and rusty blades.

Major areas of the calendar redesign included: the packet and the wooden stands.

After deliberate mind-boggling dilemma of whether I should stay true to what I've made or build anew -- I opted for a new package design, a sustainable approach at least.

The original box was truthfully excessive packaging with a pull out tray inside the box. It was better to forgo the box and turn them into true packets with the wooden stand simply stacked on top during shipping.